CLIENT: Lao Health Initiative
WHAT WE DID: Brand Identity Design / website design + development (responsive/mobile + desktop) / graphic design / business consulting / software consulting + implementation
THE STORY: Lao Health Initiative – a nonprofit organization based in Laos and Colorado – was recently founded with one purpose: to work with Project C.U.R.E. to bring much-needed medical equipment and first aid training to the people of Laos. After officially achieving 501(c)(3) status, they needed a brand identity and a website; that’s where we came in. We used the two colors of the Laos flag and combined them with a red cross to create a simple, modern identity that would be versatile and age well. We extended this color scheme into their clean, modern one-page responsive website, which needed to serve as a basic place for information and donations. EYE/I also helped LAOHI set up their donation system via their preferred platform, PayPal.